Deane Hill Storage, Knoxville, Tennessee - three-story climate-controlled facility completed February 2021
Deane Hill · Knoxville, Tennessee · Delivered 2021, sold 2022
Self Storage Development · Since 2017

Institutional-grade storage, built from the ground up.

Red Balloon Storage is a vertically integrated self storage investment, development, and acquisition firm. We source the land, carry the entitlement, manage the construction, and deliver the asset.

1M+
Square feet developed
4
Facilities delivered as sponsor
3,119
Units delivered
2
Full-cycle realizations
The Firm

Storage is a submarket business. We treat it that way.

Red Balloon Storage develops and acquires Class A self storage in high-growth U.S. markets. Site selection starts with data — supply per capita, traffic, demographics, entitlement posture — and ends with a person standing on the parcel. Every deal is underwritten against the same discipline before pursuit capital is spent.

RBS and its principals have been involved in the development of more than one million square feet of self storage across multiple MSAs. Two projects have been taken through the full cycle — land, entitlement, construction, lease-up, and disposition. Two more are operating, three are in construction or permitting across Florida, and a development in the Nashville area will be announced soon.

RBS partners with third-party management platforms, including Extra Space Storage, for lease-up and operations.

Realized Results

Two projects taken full cycle.

Knoxville — Deane Hill

Ground-up development · Sold to Extra Space Storage, Sep 2022 · $1.7M equity → $8.8M net proceeds

67%
Achieved IRR
3.72x
Equity multiple
36
Months held
$15.5M
Sale price

Boiling Springs, SC

Value-add expansion · Sold to private buyer, Jul 2023 · $2.2M equity → $6.0M net proceeds

64%
Achieved IRR
2.7x
Equity multiple
24
Months held
$10.7M
Sale price

Historical results as reported in RBS sponsor materials. Past performance is not indicative of future results.

The Approach

Development is a local business. We build institutional-grade product in the submarkets where the institutional owner eventually wants to be.

Red Balloon Storage

Contact

Partnership and investment inquiries.

RBS works with capital partners through closed-end fund and joint venture structures. Existing investors can reach reporting and distributions through the investor portal.